'Creative operations management' platform makes it easier for publishers, brands and agencies to collaborate on digital assets. The goal: improve creative teams' review, revision and approval cycles.
HubSpot co-founder Dharmesh Shah says content creators should stop worrying about Penguin and Panda and focus on raising the quality bar. Oh, and a Google+ profile won't hurt your rankings, either. Full Story
The new iPad Mini and the Microsoft Surface tablet will only add to the muddle of media companies' tablet publishing strategies. Will Apple now corner the low end of the market? Can Microsoft carve out a niche? Here’s what to expect going forward. Full Story
Digital brands, particularly commerce sites, continue to adopt Pinterest-like designs to showcase image-heavy content. The Pinterest model could serve as a template for magazine publishers branching out into e-commerce and social commerce. Full Story
Quartz is pushing rich media and branded content as an alternative to ineffective banners and other "commoditized" advertising. Publisher Jay Lauf says the goal is to give brands "a painbrush and a wider canvas to paint on." Full Story
As part of its stated mission to reinvent the web for tablets and other touch-screen devices, Onswipe is turning its attention toward the advertising ecosystem. The New York startup is building out an ad network to promote non-traditional ad solutions for the tablet-optimized websites its technology platform powers.
The media industry is following some of the same evolutionary shifts that product development experienced in the 1980s and '90s. Here's how publishers can adapt to the multichannel madhouse. Full Story
About.com's recent revenue challenges are a great lesson to the rest of us: Relying on one revenue stream is a recipe for disruption and decline. The good news for About.com (and the rest of us) is that there are more options now than ever to help foster revenue diversification. Full Story
Online video - and video ads - can be highly engaging, if done right. Consumer demand for compelling video is rising quickly. What's not to love? Here are three reasons why video should be part of any publisher’s content strategy. Full Story